UNiPLAY Plus Soft Building Blocks are the perfect companion for infants and toddlers to kickstart their imaginative journey. Crafted to boost cognitive development and motor skills, these colorful blocks invite kids to explore shapes, sizes, and balance while having a blast creating everything from trees to planes. With a soft, safe design that’s easy to clean, parents can feel confident as their little ones dive into this world of learning through play. 18 months and up

SoftScape Toddler Builder Set is a vibrant 12-piece collection of soft foam playtime building blocks that sparks creativity and collaboration among our little ones. As parents and educators, we know the importance of group play, and these soft blocks are perfect for encouraging social interaction in classrooms, daycares, and homes alike. Watching our toddlers develop gross motor skills as they stack, balance, and move these colorful blocks is a joy, and the low-maintenance design means less stress for us—simply wipe them down with a mild soap solution to keep playtime safe and clean. 10 months to 3 years

The Baby Einstein Octoplush Musical Huggable Stuffed Animal is the perfect companion for little learners starting from 3 months old. This cuddly octopus not only offers a soft and multi-textured experience but also engages babies in discovering colors in English, Spanish, and French! As parents, we love how squeezing Octoplush's head activates classical melodies while promoting auditory and tactile development through its colorful stitched satin patches—perfect for little explorers! 3 months and up

The ECR4Kids SoftZone Patchwork Toddler Building Blocks are an absolute favorite in our playroom! These vibrant, soft foam cubes don’t just invite little ones to stack and tumble; they encourage critical developmental skills like motor coordination, spatial awareness, and early math concepts such as shape and size. We love how this open-ended play promotes creativity and cognitive growth, while being safe enough for even the tiniest hands to explore. 2-5 years

ECR4Kids SoftZone Toddler Foam Building Blocks are the perfect playset for our little explorers! These seven soft foam blocks encourage our toddlers to dive into imaginative play while developing vital skills such as hand-eye coordination and spatial reasoning. The eye-catching colors and varied shapes stimulate creativity, making each play session both fun and educational. 2-5 years

The Baby Einstein Ocean Explorers Neptune’s Busy Bubbles Sensory Activity Toy sparks joy and curiosity in little ones from just 3 months old. This delightful toy combines interactive lights, enchanting melodies, and ocean sounds that capture your baby’s attention while offering a sensory-rich experience. With its easy-to-grip handle and bead chaser, it's designed to nurture fine motor skills and hand-eye coordination, allowing your child to explore and discover as they play. 3+ months

ECR4Kids SoftZone Patchwork Toddler Building Blocks are the perfect playful companion for our little learners! These foam cubes spark imagination and creativity while promoting essential skills like motor development, spatial awareness, and hand-eye coordination. As we stack, build, and create together, our toddlers engage in valuable learning experiences that introduce concepts of shape, size, and weight. Toddler to Preschool

The ECR4Kids SoftZone Patchwork Toddler Building Blocks are perfect for nurturing little imaginations! Designed for babies and toddlers, this colorful 12-piece set encourages the development of essential motor skills, spatial awareness, and hand-eye coordination through fun, engaging play. As educators and parents, we love how these soft foam cubes inspire creativity and abstract thinking while introducing early math concepts and language skills. 2-5 years